Website analytics that show real enquiries

Rankings screenshots are not a report. LODAVOICE sets up GA4 and Search Console so you can see whether people from search actually called, emailed or submitted a form.

What we install

Google Analytics 4 with form-submit and click-to-call (or click-to-email) events. Search Console verified on the canonical host. Internal traffic filtered so you are not celebrating your own visits.

What we look at each month

Landing pages that contain your services. Queries in Search Console. Events that mean an enquiry. If a page gets impressions and no clicks, the title is the problem. If it gets clicks and no events, the page or the form is the problem.

What we ignore

Bounce rate without context, “users” totals, and vanity rankings for words you cannot fulfil. See also our note on measuring SEO.

Tag Manager

GTM is useful when you already have tags. We will not add a stack you do not need. The job is two or three events you can explain to a bookkeeper.

FAQs

Do I need GA4 if I have Search Console?

Search Console shows queries. GA4 shows what happened after the click. You want both.

Will you send a 40-page PDF?

No. A short monthly note: what moved, which page to fix, whether ads or organic brought the enquiries.

Is this the same as conversion work?

Analytics tells you where people drop. CRO is rewriting the page and the form so more of them finish.

Request a quote or email [email protected]. LODAVOICE, London CR5 2NG.